Spotl1ght Communications (formerly Cut Communications) will end their association with the ibtm events portfolio at the end of December 2016. In a statement to PR and media outlets, Spotl1ght said that through their understanding of the tourism and meetings industry along with its network of contacts and sister PR agencies,they wish to use their experience in the MICE and tourism sectors.
After 12 and a half years working together,with the ibtm portfolio, and providing strategic advice, implemented PR campaigns around the world and part of the team launching new events, including the historic process of moving EIBTM to Barcelona, Spotl1ght stated that with several global brands as clients they look forward to expanding business by helping companies, products and services who don’t have the resources to reach markets on five continents where we have built a significant number of key media outlets and contacts.
Graeme Barnett, Senior Exhibition Director ibtm world, ibtm latin america, AIME, Reed Travel Exhibitions says: “Spotl1ght’s knowledge of the global meetings industry and our events, principally through Nina Gardiner, has been invaluable to the ibtm portfolio over the years, her ability to challenge conventional thinking has helped us achieve many of our objectives in creating the very best events around the world. Her energy, enthusiasm and passion will be missed.”