ibtm china is set to welcome a high-profile group of Hosted Buyers and exhibitors for the forthcoming 12th edition of the growing event, taking place in Beijing on 23 and 24 August. As the MICE market in China continues to develop and international interest in the region continues in the ascendant, ibtm china is one of the region’s foremost events within the MICE industry.
International Hosted Buyers will attend from corporations including Siemens China, ABBVIE, Herbalife, VOLVO(China) investment Co.,Ltd, and associations such as China International Health & Medical Tourism Association (CIHMTA), International China Investment Forum (ICIF) and China International Health & Medical Tourism Association (CIHMTA).
The itinerary for the event has been specifically designed to ensure the very best environment for doing business and to allow delegates to take away tangible learnings that will have a positive impact on their business. The market-leading knowledge programme will this year include the keynote speakers Roger Simons, Bo Krüger and Jeremy Wong, who will be speaking on topics including technology, sustainability and innovation, games and play, and conducting business across different cultures.
ibtm china Event Director, Christine Guan said: “Visitors to this year’s event can expect a show geared at creating maximum business opportunities in this dynamic and rapidly growing market for the MICE industry.
“We pride ourselves on the quality of our Hosted Buyers, who must meet strict qualifying criteria before attending. Together with our matchmaking technology, we can ensure that buyers and exhibitors at ibtm china have the most positive and productive experience possible.”
Destination presentations will take place regularly in the community hub, and there will be a full programme of networking opportunities and education sessions offering advice on how to do business in China.
Exhibitors include domestic and international venues, hotels, destinations, business travel and events services providers and the show attracts buyers, event planners and all those involved in the decision-making process for meetings, events, conferences and incentives.
The event is the number one event for the region’s MICE industry, gathering over 5,000 meetings industry professionals from around the world.